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About Us

We are a fitness clothing brand founded in South West London in 2017.

Our mission statement is clear:

"Create high quality, affordable and innovative active wear to athletes which in turn will promote a healthy well-being"

We innovate, so you can perform to your ABSOLUTE best. 

We create apparel that will assist you in your goal for success; whether it's competitive sport, or improving health and wellbeing, we want to be a part of your journey.